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Productivity and product quality are essential in order to stay competitive in the world apple market. To achieve this goal Fischer invests in the education of its personnel and in the use of advanced technologies. Its production is concentrated in the region of Fraiburgo, including the cities of Fraiburgo, Monte Carlo, Lebon Regis and Santa Cecília.

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Fischer uses the high density planting system. This provides greater productivity, precocity and quality. It also provides for an ease in the handling of the orchard.

Laboratory analyses of the soil are done before the planting in order to define the quantity of correctives and fertilizers that are necessary for the orchard to express all of its potential.

After planting the trees are cared for through pruning, branch tying and fertilizations to provide the best production conditions. This process takes up to three years.